Brand & Visual Identity
MY ROLE
Concept Development · Brand Identity · Graphic Design
BRIEF
Create distinctive visual identities for a range of brands, each with its own personality, audience and ambitions. From established businesses to emerging brands, the challenge was to develop identities that felt relevant, recognisable and built to last.
SOLUTION
A collection of logos and brand identities developed through a combination of creative thinking, typography and graphic design.
Each identity takes a different approach, exploring how simple shapes, distinctive typography and considered visual details can communicate a brand's personality.
The focus throughout is on creating strong, memorable marks that work confidently across different applications and stand the test of time.
